marketing

Vegan Vs. Plant-Based: What Label Should You Use for Your Business?

Vegan. Plant-based. Is there a difference? Why do so many brands (and people) try to distinguish themselves as one or the other? Does it really influence sales? In some ways, it absolutely does. Some non-vegans will never purchase a product explicitly referred to as “vegan,” while ethical vegans find “plant-based” to be less meaningful. So… Continue reading Vegan Vs. Plant-Based: What Label Should You Use for Your Business?

LI Vegan Adventures

LI Vegan Adventures: An Introduction

I wasn’t always vegan, and I didn’t always live on Long Island. In 2016, I lived in a small farm town, which was known for its Amish population and high school football team. Horse and  buggies abounded, and “city folks” didn’t know they could pass the slow-movers on the road.  Prior to venturing into veganism,… Continue reading LI Vegan Adventures: An Introduction

Life

6 Vegan (Food) Products I’m Loving Right Now

I love food - don't you love food? Though I mostly eat homemade meals instead of reaching for something over processed (and usually expensive), I will admit to succumbing to the occasional vegan item I see in a store. Especially new items. If I see a vegan option that I've never heard of before or… Continue reading 6 Vegan (Food) Products I’m Loving Right Now

Literature

Book Review: The Vegetarian by Han Kang

“Sister...all the trees of the world are like brothers and sisters.” Title: The Vegetarian Author: Han Kang Publication: 2007 Rating: 3/5 stars CW/TW: abuse, rape, sexual assault The Vegetarian by Han Kang is a relatively short read (the English edition clocks in at 188 pages), but that doesn’t mean it’s easy. Originally published in 2007… Continue reading Book Review: The Vegetarian by Han Kang